Adult chat apps on cell

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"Smartphones provide all the critical pieces for these new services.

They take care of distribution through the app store, monetization through in-app purchases, incredible video quality through cameras and microphones, and connectivity everywhere with LTE internet." The growth and ubiquity of social networks is also "creating an amplifier effect for good consumer products." You Now is run by founder and CEO Adi Sideman, who knows very well the long history of failed experiments with live streaming.

He was part of a group that believed everyone would soon be the star of their own reality television series, all broadcast on the web.

That included the infamous Josh Harris, a dot-com millionaire who imploded for his live audience, chronicled in the documentary We Live in Public.

In June of last year, on a whim and mostly out of boredom, Abuhamdeh mounted his phone next to the register and began to broadcast his day on You Now, a live streaming service. People would walk up and pay, he would ring them up, and then as they left, nail them with a zinger spoken to the camera.

But I was nervous, I felt like there were people watching. It was weird.” After a few weeks of broadcasting he began to find his rhythm.

So he sent a letter to You Now, which put him on its partner program, allowing him to earn money when his fans left digital tips and gifts. Cashier broadcast has several hundred people following live at any time.

This growth is part of a broader boom in live streaming services.

Meerkat emerged as a media and tech darling, easily winning the war for attention at this year’s SXSW.

"I was running a media technology agency for a while and trying to shove this down the throat of every client, but nobody wanted it," Sideman says.

Watching a You Now stream can be an overwhelming experience.

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